If you have a website, you may have run into problems or costs you didn’t expect.
Domain registrations, software & plugin updates, monitoring blog comments, your site getting hacked, and other needs can add up. So, you have decided to hire an expert to handle this for you. Great idea! But how much should your website maintenance cost?
The quick (and very vague) answer is: it varies.
The cost of maintaining a website depends heavily on what the site is designed to do, and how it was built.
Website Maintenance Cost Ranges
To find a good parallel for your website, I have broken the pricing into the common needs and ranges below:
Hobby/personal blog site: $5 to $30 per month
These websites are low key, low maintenance, without heavy traffic. That means even the very basic hosting plans and performance will work fine for what the user needs out of this type of website. Generally, these sites have only a few pages of content, small pictures, little functionality, and few people actively viewing the website.
Active blog, wide audience: $5 to $100 per month
These websites are the next step up. They usually have little functionality, but many pages of content and a large viewing audience. It is important for this type of website to have strong security to ward off malicious activity aimed at influencing the large audience that views the website. It is also important that the website host is strong enough and capable of handling the large influx of web traffic that can come from a viral blog or a highly shared article.
Company website (marketing only): $35 to $300 per month
These websites are generally for a small to medium sized business to have a domain and direct customers to their basic website. These websites are usually not built for performance and may have little content and functionality. Typically these websites are used so a business can have an online presence to showcase their products or work.
E-commerce website with no customizations: $100 to $400 per month
These websites are the next step up from a basic business website. With the included e-commerce functionality, there is consistent updating of product and reviewing orders, however they are generally not performance built or optimized. These websites are for businesses that do some e-commerce sales, but not a high volume and would not support a large increase in traffic.
Customized E-commerce platform: $150 to $1,500+ per month
These websites are for businesses that do a large amount of online sales. With a customized platform, the design and performance of the website is specifically optimized for visitor engagement and interaction. They usually have a top-tier website host and advanced website security, including a https (secure) domain to keep malicious activity away and secure transactions.
Custom-built web application: $300 to $2,000+ per month
These websites are custom built for their specific purpose and optimized for their target audience. Custom-built websites can vary from large research websites with custom search features, to optimized e-commerce websites with optional extras, to even custom feature websites like a mainstream review or rating website. They are built for large audiences, have a vast amount of content to display, top notch security, and typically require a dedicated team of developers.
Who to hire?
Ultimately, it’s about finding the right person or team for your website’s needs. Freelancers from Fiver or Craigslist are options, typically at the low-end.
High-end work (e-commerce in particular) is usually served best with dedicated, established web studios that have experienced professionals on staff…. like Accent Graphix Design Studio.